If you are reading this, you are likely on a venture to start your new business. You are probably still not quite sure where to get started, you might just want some tips or some validation you are going in the right direction.
1. Apply for your Business License
This is usually done through the Secretary of State, which will also allow you to see if your business name is available.
2. Purchase your Web Domain
This is often missed in the process which may lead you to having to put your location "spokane" or your last name "smith" at the end.
3. Define your Target Market
I often hear, I want to appeal to kids, their parents and even their grandparents. There are always exceptions but, you can't always target them all at once. You have to decide who your ideal customer is. For example, a woman that works 40+ hours a week and only has a chance to online shop in the evenings and weekends. You are likely going to target an ad or a email campaign that hits your customer in their prime.
4. Define your Platform
Are you launching a blog? Are you selling services? Are you selling product? Their are many platforms and advertising outlets that fit into these categories.
5. Develop your Brand
Your brand defines your business, like the saying "dress for the job you want".
6. Visual Appeal
Photographs and images really make or break your business. Their are cost effective resources out there but, go and support local educated photographers.
Reference inlanddesigncompany.com for more resources on launching and successfully executing ventures with your new business.